Are you thinking about starting a bottled water business from scratch? If YES, this is a complete instruction for starting a bottled water business with NO money and no experience.
Okay, so we have provided you an in-depth sample bottled water business plan template. We also took it further by analyzing and drafting an example bottled water marketing plan backed up by actionable guerrilla marketing concepts for bottled water businesses. In this article, we shall be considering all the requirements for starting a water in bottles business. So put on your entrepreneurial let’s and hat proceed. Table of Content Bottled water Industry Overview Market Research and Feasibility Bottled Water Name ideas Bottled Water Licenses and Permits Bottle Water Marketing Plan Cost of Starting a WATER IN BOTTLES Plant Bottled Water Marketing ideas Are you an aspiring entrepreneur looking for a profitable and good business venture to launch? If you have what it takes to begin a continuing business, then you should consider starting a water in bottles production company in your area. Needless to say that there are easily available markets for bottled water no matter the area of the world that you made the decision to start your own bottled water Production Company. This is so because every individual on the face of the earth beverage clean and portable drinking water to survive no matter how it is packaged. Although starting a standard water in bottles production company could be capital intensive for an entrepreneur that is just getting started. But if it is possible to conduct an intensive market feasibility and research studies before launching the business, you are sure going to breakeven before most businesses that are started on a same day, within same location and under similar financial conditions. The bottom line is that economic recession barely affects the rate of usage of water in bottles especially during summer period. Basically what most standard water in bottles production companies rely about to increase sales cum revenue generation is robust distribution network within their coverage areas; suppliers, restaurants, sports clubs and resorts et al are a number of the crucial business entities that you ought to partner with if you would like to do pretty much in this occupation. Starting a WATER IN BOTTLES Company - A Complete Guide Industry Overview This is no doubt a very lucrative industry that can make one a millionaire if everything work together for good. Bottled water is one commodity that's consumed in all elements of the world not to mention those that are in the business of producing water in bottles are recognized to generate sales 12 months in season out if the business enterprise is well - managed. As a matter of known fact, economic downturn hardly affects the consumption of bottled water basically because it really is a commodity that is as important as the air we breathe in. Production companies in the water in bottles industry basically purify water in bottles into plastic and cup bottles for consumption. The bottled water are properly capped and labeled before being sold to the general public accordingly. Companies in this industry will often have an assortment of water offerings, such as for example spring water, mineral water, sparkling drinking water and flavored water in a range of prizes and sizes. Players in this market are also mixed up in manufacturing of ice manufacturing. It is common to find big corporations who are into creation of soft drinks and food and drinks take part in the production of water in bottles. Research conducted by IBIS Globe shows that in the United States of America, the known level of concentration in the Bottled Water Production industry is modest, as the top 4 players are expected to create 65.5 percent of revenue. Given the heavy mass weight of industry products and the relatively low value per unit sold, bottled water production is generally taken on by large firms with major economies of level and heavy investments in transportation. As the majority of bottled water production is performed as you of many activities within the corporate portfolios of international meals and beverage companies, the rest of the portion of the industry’s production is performed through small-sized local players. The Bottled Water Production industry is a thriving sector of the economy of the United States of America and they generates a whooping sum of well over $5 billion annually from a lot more than 565 registered and licensed bottle water production companies scattered all over the United States of America. The industry is accountable for the employment of well over 14,360 people. Experts project the bottle water production industry to grow at a 4.0 percent annual rate. The Coca Cola Business, Nestle and Pepsi Co are the world leaders in the bottled water industry; they have the lion marketplace share in the usa of America and generally in most countries of the world. Even though there are big corporations who are in to the production of bottled water, the actual fact remains that starting a little scale bottled water production business has minimal barriers to entry, with low begin - up capital. Most players in the bottled water production industry are little- to medium-size establishments that cater to the local community. With this type or kind of business, if you want to begin on a small scale, you can choose to start servicing your neighborhood community. All you would want is contacts, packaging, networking and good marketing and customer service skills. However, if you intend starting it on a sizable scale, you then should consider spreading beyond your local community to convey level and even national level. Some of the elements and incentives that encourages aspiring business owners to venture into starting a water in bottles production company is the fact that the required amount needed to start the business enterprise especially when you decide to start a small scale servicing a small community is not on the high side compared to other small scale businesses. So also, the marketplace for water in bottles cuts across folks of all races, culture, financial age and status et al. That means it is easier for plenty of entrepreneur who are interested in the business to enter into the industry at any time they really want; the entry barriers are very affordable and any serious minded entrepreneur can comfortably raise the start - up capital without collecting loans from the bank. Over and above, the water in bottles production industry is a rewarding industry in fact it is open for any aspiring entrepreneur to come in and establish his or her business; you can chose to begin on a small scale servicing a community or you can chose to begin on a large scale with many outlets in key metropolitan areas all over the United States of America. Starting a WATER IN BOTTLES Company - Market Feasibility and Research Demographics and Psychographics The psychographic and demographic compositions for individuals who consume bottled water is all encompassing. This is therefore because there are no human on the facial skin of the earth that will not drink clean and portable drinking water. So as a water in bottles production company, your target market should cut across people of different financial standings, tradition, religion, age and race et al. All you need to do is to ensure that your water in bottles is packaged is inexpensive and packaged in different sizes and of course different prices. With that you shall be able to appeal to all your target market. Set of Niches in the WATER IN BOTTLES Industry Basically, there are no niche areas in the bottled water production industry simply because bottled water are expected to meet same standard in any part of the world hence the sector is strictly regulated. On the other hand, bottled water production companies are recognized to continue steadily to improvise so as to continue steadily to expand their marketplace reach which is why it is now easier to find flavored water in bottles, distilled water in bottles, sparkling water in bottles, bottled water with low PH value and bottled water packaged in various sizes et al. As a matter of known fact, most water in bottles production companies are not left out when it comes to producing water that are dispense via water dispensers. Competition in the Bottled Water Industry There are only a few businesses that lack competition. One of the good points about competition is the fact that it can help one sit up and rise to the challenges there are. There is hardly any industry or occupation anywhere in the world where there is no competition, as a matter of known fact, it is competition that brings creativeness and innovations in the continuing business world. This goes to show that if you are searching towards starting a water in bottles production company, you should brace - up for competitions in the market then. The truth is normally that you will be not expected to compete amongst bottled water production companies in your area, but also international and world class corporations like the Coca Cola Company, Pepsi Nestle and Co et al. Most bottled water company are leveraging on creativity with regards to packaging and marketing to keep to stay afloat in the industry. One creativity approach that's common is ensuring that their bottled water conforms to the correct PH - level. As a matter of fact it is common to find bottled water production companies especially medium scale and small scale bottled water companies specially labeling their bottled water for specific occasions to meet the demand of their clients. For example, a client that is celebrating their birthday may strike an agreement with a bottled water company to specially label the bottled water that'll be served in the occasion to conform with the event. No doubt, the fact that there surely is stiffer competition in the water in bottles production industry is not hampering the performance of fresh entrants; most of them learn how to recreate and re - strategize to reach out or attract more customers. List of Well Known WATER IN BOTTLES Brands in the United States of America Atlanta divorce attorneys industry, it isn’t new that there are brands that are way before others. This can be attributed to their long stamina, amongst other points. It is important to state there are larger companies who are into bottled water production and in addition there are medium scale and small scale business that are also into bottled water production. This is so because the market is open for all to participate in. Here are a few of the leading brands in the water in bottles production industry in the usa of America; The Coca Cola Company Nestle (Nestle Pure Life) Pepsi Co. (Aquafina) Fiji Water Evian Voss Artesian Water Perrier Smart Water Arrowhead Mountain Spring Water Ice Mountain Natural Spring Water Deer Park Natural Spring Water Economic Analysis Starting a water in bottles production company can’t be reported to be a difficult business enterprise but simultaneously, it is definitely a business that requires thorough financial analysis - feasibility studies and market survey et al if you are looking towards making gains in the industry. Part of what you should focus on in this line of business is how to build a typical water purification and product packaging plant, a robust distribution networks, branding and of course how to sustain your machinery and equipment and to care for your overhead before your business breakeven. Other price that should be considered during budgeting and planning are supply of packaging materials, and maintenance and fuel costs et al. It is important to try whenever you can to cut down on overhead cost when coming up with plans to start a food truck business and also to operate in cities where you can be permitted to cook and ready your food within your truck. Well for right now it is only in Chicago that meals trucks are not permitted to cook their food of their truck. Lastly, there are a variety of permits that must run a water in bottles production business in the United State of America, and of course there are also public health codes to observe. Starting a Bottled Water Plant from the Scratch Versus Buying a Franchise? Good enough bottled water production business is one of those continuing businesses that sell franchise; brands that have gained huge market leverage can successfully sell their franchise. Any aspiring entrepreneur who is considering starting a water in bottles production business gets the option of either starting from the scratch or buying a preexisting franchise. There are loads of factors that should be considered before choosing the option to follow. A few of the factors to consider are the cost of starting from the scratch or investing in a franchise, your financial capacity, your vision, as well as your business skills and experience. If your intention of starting a water in bottles creation business is to grow beyond one city, if you want to have presence in key cities in the United States and Canada, then starting your water in bottles creation company from the scratch is your very best option. But if you just want to start a business with the aim of just making profits and you don’t have the mandatory finance and experience to build a business from the scratch, then it'll pay you to get the franchise of an effective brand in the bottled water production industry. Challenges and threats of Starting a Bottled Water Company If you decide to start your own water in bottles production company in the usa, Canada, and Australia or in Europe, you are sure likely to face some threats and challenges that are peculiar to similar business. Some of the issues that you are going to confront is finding the right path around government regulations. There are several laws out there you are expected to follow if you want to run your own bottled water production company in the United States of America, a few of the statutory laws are unique to each states in the U.S. Generally, if you are considering starting a bottled water production company in the usa of America and in any part of the world, you then should brace up to handle threats such as unfavorable government regulations and policies, economic downturn; usually financial downturn affect the purchasing power of the average women or man on the street. Of program the arrival of another water in bottles Production Company in same area where your target market exists. Writing a continuing business Arrange for your Bottled Water Company Business plans are one of the all-important things you need to carry out whilst looking to start a business. When it comes to starting a continuing business, the first rung on the ladder you should take is to compose a good business plan. As a matter of fact, it really is pretty difficult to perform a business without a good business plan on ground; it will be tantamount to trials and mistakes and it is not what you will want to subject your time and hard earned money to. A Business plan may be the blue print of your business; it really is a business document that can aid you to successfully set up a business and also administer / manage the business. It is not enough to create a business plan for the sake of writing one just, your business plan will be able to pass truth check; you need to put relevant facts, figures and statistics into consideration when writing your business strategy. The truth is that, the primary aim of writing a business plan is not simply for the sake of having a business document in place; but to have a detail guide on how to effectively set - up, work and manage your business. Your business strategy should outline and cover strategies on how you intend to operate and manage your water in bottles production company. When writing your business program, make sure that you are moderate with regards to setting projections on income sales and era projections et al. It is better to be on the safer side which is why when you are calculating your future income you should utilize the lower range statistics as against the higher range. These are some key factors that you need to also consider when drafting your business plan; Executive overview and Company’s descriptions: you are anticipated to write about the idea of your business, descriptions of your company, your company’s vision statement, and mission statement, where your company will be located, your management team, your purchase philosophy as well as perhaps why people should patronize your products or services. Other key components which should not be lacking in your water in bottles production business plan are your product offering, SWOT analysis, marketing and sales analysis / strategies, pricing, costing and financial projection, management techniques, expansion strategies, publicity and advertising strategy, budget and start - up capital generation et al. Choosing a Suitable Location for your WATER IN BOTTLES Plant When it comes to choosing a location for a continuing business such as bottled water Production Company, there are key questions you should answer and key factors that must definitely be considered. You are anticipated to choose a location that is easily accessible especially since it pertains to your distribution network and offer of recycleables et al. Affordability, availability of labor and safety are also some of the factors that you should consider. Despite the known fact that bottled water are consumed by just about anybody, it is important to choose a location that will give your economy of scales; a location that may give leverage to favorably compete in the industry as a new entrant and also to make reasonable earnings et al. Starting a WATER IN BOTTLES Company - Technical & Manpower Details When it comes to starting a water in bottles production company, then you should make plans to build a standard water plant. A standard water plant includes water borehole, effective drinking water treatment and water purifying devices, water bottling devices, a mini lab and great drainage system. So you are expected to put all this equipment and machine in place and also purchase standard distribution trucks. Although you may get a used make of the above listed devices and machines fairly, but it is advisable to go for new and latest machines and equipment that can serve you for a long time most especially if you have the required money to help make the purchase. If you don’t have the mandatory amount even, you can enter an agreement with the suppliers of such water in bottles production machines and apparatus and spread the payment over a period. As regard acquiring a facility, when you have the required finance, it is to your advantage to acquire a property or lease a facility to be used for your bottled water production plant; it usually gives you the freedom to create the facility how you wish to it to be and install safety devices as you so desire. But if you are low on cash, then you don’t have any option other than to rent a facility. With regards to creating a workforce structure for a standard bottled water production company, you then should look towards getting qualified and competent people to fill the following roles; CEO (Owner), Plant Manager, RECRUITING and Admin Manage, Merchandize Supervisor, Marketing and sales Manager, Accountants / Cashiers, Production Workers / Machine Operators, Distribution Truck drivers, and Cleaners. Over and above, you will need a minimum of 15 - 20 staff members to successfully run a small scale bottled water Production Company. Starting a WATER IN BOTTLES Company - The Marketing Plan Marketing Ideas and Strategies for Bottled Water The fact that the entry barrier for starting a little scale bottled water production business is low means that there is bound to become more players in the industry regardless of the location you choose to start yours. Essentially, you must come up with creativity and innovations in the event that you must carve out market for yourself within the available market in your community, city, state or country. So if you are drafting your advertising ideas and strategies for your water in bottles production business, make sure that you outsmart what your competitors are providing. Here are some of the platforms you can make use of to market your bottled water production company; Your bottled water brand by sending introductory letters to residence introduce, bottled water merchants and other stakeholders in your focus on and other cities Open your bottled water production company with a party so as to capture the attention of residence who are your first targets Engage in road show in targeted communities every once in awhile to sell your products Advertise your items in community based newspapers, local TV and radio stations List your business and products on yellow pages ads (local directories) Leverage on the internet to promote your bottled water brands Engage in direct selling and marketing Encourage the use of Referral marketing (referrals) Possible Competitive Approaches for Winning Your Competitors in the Bottled Water Industry With regards to competing favorable in the bottled water production industry, you would need to be extremely creative to stay on top. The truth is definitely that, if your customers have the opportunity to buy a well packaged and cheap bottled water from your competitors, the possibility of losing them can’t become ruled out. In other to remain competitive in this industry, you must make sure that your bottled water is distributed and available in outlets within your target market places always. The truth is that if there are fluctuations in the supply of your brand of water in bottles, customers can decide to shift settle and allegiance for other options available. So also section of the creativity and innovations that will maintain you highly competitive is to make sure that you produce bottled drinking water in different sizes, flavors and deals et al. it will give your marketplace options. Possible Ways to Increase Customer Retention for your WATER IN BOTTLES Company No doubt one of the strategies that you would need to employ in order to generate repeated sales from your customers and also to retain them is to ensure that the quality and flavor of your water in bottles are constant and will not fluctuate. The truth is that if the taste and quality of your water in bottles fluctuates, you are likely likely to struggle to get your visitors coming back; people go for products that are of good quality usually. You can even make uses of promotional ideas such as loyalty schemes, direct advertising, door drops, and merchandising. Lastly, make sure that you offer your customers incentives if you would like to retain them and of course continue steadily to generate repeated sales from them and also to attract new customers. Strategies to Increase your Brand Consciousness and Create a Corporate identification for your WATER IN BOTTLES Company Regardless of the industry you belong to, the truth is that the market is a dynamic and it requires consistent brand awareness and brand boosting cum promotion to continue to appeal to your target market. Your corporate identity as too much to do with regards to building a business that is rewarding and last long. Here are the platforms you can leverage on to boost your brand awareness and create corporate identity for your Bottled Water Production Company; Place adverts on both print (community based newspapers and magazines) and electronic media platforms Sponsor relevant community programs Leverage on the internet and social media platforms like; Instagram, Facebook , twitter, et al to promote your bottled water brand Install your Expenses Boards on strategic places all around major cities in the usa of America Engage in road show every once in awhile in targeted communities Distribute your handbills and fliers in target areas Placement your Flexi Banners at strategic positions in the positioning where we intend getting customers to begin patronizing your products. Ensure that your bottled water are good branded and that all of your staff members use your customized clothes, and all of your official cars and distribution vans are customized and well branded. Tips for Owning a Starting a WATER IN BOTTLES Company Successfully It's the duty of businesses to make sure that they set up plans that will ensure that the business is successfully work well. The truth is that, irrespective of the kind of business you run, your ability to get all of the members of your team on same page all the time is among the keys you need to successfully run the organization. As the chief executive officer of a bottled water production company, it really is your responsibility to provide direction to the business. Part of what you ought to do is to make sure that you create time for office meetings; the right time where challenges, feedback, projections and relevant issues are discussed. The meetings could daily be, once in a week, twice a week or once in per month. The bottom line is that there should end up being consistent meetings in your organization. Carrying out appraisals regularly and training your employees shall help you run your organization effectively. Encourage your workers to pursue certifications in their various region of specializations; it shall help your organization’s profile not to mention it will help the individuals. You can decide to fully or partially sponsor some of the certifications. Finally, you should keep your doors open for recommendations from users of your team as well as your clients. It is crucial to reward excellent functionality in your organization; it will go a long way to encourage healthy competition in your organization. For more info just visit to know more รับติดตั้งโรงงานผลิตน้ำดื่ม
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